Posted by neel on May 28, 2000 at 22:56:50:
I need to train a group of young researchers in India and South East Asia ( HK / Sing / KL )on traditional methods of market research as well as potential applications of online research - email / www enabled etc.
Can someone suggest some good texts with the name of the author / publisher so that I can refer to them. Better still is there a comprehensive online source for such information.
Thanks - Neel
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