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Qualitative - Frequency counts


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Posted by Francois on May 23, 2000 at 08:52:48:

Dear Members,

When performing a content analysis one breaks down the respondents
statements into their smallest meaningful units. This results in there
being more statements than respondents. When calculating the frequecy of
these units - is it more corect to use the number of respondents or the
number of responses as the base? Which is industry standard and why?

Regards,
Grant Robertson



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