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Public relations and brand image and loyalty

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Posted by Joanne Rith on April 13, 2000 at 02:15:23:

I am writing my dissertation(10,000 word research project) on how brands and own brands can be powerful image making and loyalty inducing tools for supermarkets and i am looking for peoples ideas or thoughts on the subject or if they know where i can find such information.

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Re: Public relations and brand image and loyalty Ian Ripper 17:11:02 4/14/2000 (0)
Re: Public relations and brand image and loyalty Wioletta Magiera 09:51:12 4/14/2000 (0)

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