Posted by Ann on April 25, 2000 at 14:45:50:
In Reply to: Re: Response Rate in Internet Surveys posted by Scott W. Spain on April 24, 2000 at 03:12:45:
We ahve been getting response rates of 10-20% to emailed
invitations to our own customer base.
I have more questions:
What factors can significantly affect response rates (in either direction)?
Do response rates improve when incentives are used?
Which incentives are most effective?
Subject: