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Re: Sugging...Selling under the guise of research


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Posted by S Therrien on February 10, 2000 at 17:10:41:

In Reply to: Re: Sugging...Selling under the guise of research posted by Helen Black on February 10, 2000 at 11:44:56:

When I was in college, I got my 1st job as an "interviewer" in a little marketing firm that was doing this type of survey. I had to call respondents picked in random from a phone book and ask about 5 questions. The client was a restaurant in Quebec (Canada) . Once the questionnaire was finished, I would offer a 2 for 1 meal coupon at the restaurant to thank respondents for their time.
Neitheless to say.. I did about 10 questionaires and left.... But I must admit that it served its purpose, since all respondents asked for the coupon!!



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